There’s another group rarely talked about. People who didn’t deactivate or delete or quit but instead reduced their engagement dramatically, or lost interest or otherwise went from daily logins to weekly. I was never a big Twitter guy, but I had some accounts I nuked and my sole presence on the site is an account I redesigned to look like spam. I can’t avoid it altogether because there’s information there I need but I’m no longer interested in being part of a conversation.